Another Quarter. Another Missed Forecast.
Ready to Find Out Why?
Your team isn't the problem. Your execution system is. I help enterprise leaders restore confidence in their forecast.
I've spent 20 years inside revenue organizations watching the same system failures play out — and building the frameworks to fix them.
Most consultants hand you a slide deck and leave. I embed with your team, work inside your CRM, run your deal reviews, and don't exit until the system holds on its own. I've done this across healthcare fintech, proptech SaaS, CPG, edtech, and enterprise telecom — and right now, inside a global Fortune 500 sales org at Ericsson.
That means when I sit across from your leadership team, I'm not selling a methodology. I'm drawing on lived, frontline experience at every stage of the revenue machine.
What Happens
After We Fix It
These aren't projections. They're outcomes from real engagements where we rebuilt the execution system from the inside out.
When Good Teams
Can't Get to a
Clean Number
Five versions of one sales process
Each rep qualifies differently. Each manager runs their own pipeline review. The data is untrustworthy before it ever reaches leadership.
Cross-functional blame cycles
Marketing claims record leads. Sales says they're garbage. Customer Success discovers gaps too late. No one owns the full revenue picture — including you.
Metrics without meaning
Everyone's hitting their KPIs. Revenue is still unpredictable. Your dashboard tells you what happened — not why, and not what to do next.
Tools that don't talk to each other
Bloated stack, underused licenses, fragmented data. AI won't save you if the underlying process is broken. More tools make this worse, not better.
"Adding more reps, buying more tools, or holding more pipeline reviews won't fix what's fundamentally broken."
— Heather Schuck, TheSchuck.AgencyThe hard truth most consultants won't tell you: the problem isn't your people. It's the system your people are operating inside. Fix the system, and your team's potential shows up immediately — without a single new hire.
Let's Diagnose Yours →Four Phases.
One Transformed System.
Diagnose
We assess your sales process, pipeline integrity, MEDDPICC adoption, and cross-functional alignment to pinpoint exactly where execution breaks down.
Reality
We rebuild stages, exit criteria, qualification standards, and operating rhythm based on how deals actually move — not how they look on slides.
& Coach
We work live deals with your sellers and managers, and partner with RevOps to ensure changes actually stick inside Salesforce and daily practice.
Handoff
We exit cleanly once the system runs without us — leaving leadership with dashboards, governance standards, and coaching rhythms that hold.
Built For
Specific Leaders
Not every organization is ready for this work. Here's who gets the most out of it:
- ✓$10M–$100M in annual revenue with a structured sales team
- ✓Forecast accuracy is unpredictable quarter-to-quarter
- ✓MEDDPICC exists on paper but not in daily execution
- ✓Sales, Marketing, and CS operate with different metrics
- ✓Ready to invest $24K+ to fix the system, not just patch it
- ✓You want a partner who embeds — not just advises
Let's Map Where
Your System
Is Breaking Down
A 30-minute discovery call is enough to identify your top three forecast failure points. No pitch, no pressure — just a clear picture of what's happening and what it would take to fix it.
Book a Discovery Call Responds within 24 hours · No commitment required